IXI’s Digital solutions provide a complete set of tools to help marketers better reach their target audience, execute omni-channel marketing campaigns, and tie digital efforts to bottom-line results. Advertisers and their partners can get more out of their digital strategies by working with us to target consumers that are more likely to have the right financial profile for their offer and brand.
|IXI Digital Targeting||Addressable TV||Real-Time Measurement||Ad and Site Personalization||Closed-Loop Attribution|
For more than 20 years, IXI has helped marketers differentiate, understand and connect with consumer households based on estimated financial capacity, share-of-wallet, and share-of-market. With our Digital solutions, you can use the same unique consumer insights, plus our extensive digital industry relationships, to extend your campaigns and reach target customers through the channels they view, interact with, and experience throughout their day.
Whether you are an advertiser, an agency, or a publisher, building IXI Digital into your campaigns can help improve the efficiency, effectiveness and ROI of your programs.