Insights that Drive Marketing

Leading firms use IXI’s solutions to maximize the return on their marketing and sales efforts

Millennial Diners

As the Millennial generation continues to gain in spending power, we wanted to take a closer look at Millennials who are frequent restaurant diners (5+ times a month) compared to those who eat out less frequently.

Millennial Diners

Source: Income360®, Discretionary Spending Dollars™, ATP Index™, and CreditStyles® Pro
Note: ATP Index and Aggregated Risk Score are on 0-1000 scales. The Student Loan Balance and Aggregated Risk Score are measures within CreditStyles Pro.

Regional Spotlight

Which U.S. regions have the highest concentration of Millennials who are likely to eat out five or more times per month?

  1. San Jose-Sunnyvale-Santa Clara, CA
  2. Washington-Arlington-Alexandria, DC-VA-MD-WV
  3. Austin-Round Rock-San Marcos, TX
  4. San Francisco-Oakland-Fremont, CA
  5. Seattle-Tacoma-Bellevue, WA

 

Want to learn more?
Contact your account representative or click here.

This entry was posted in Did You Know?. Bookmark the permalink. Both comments and trackbacks are currently closed.
  • TEST