Spring is the air, which means plenty of people are thinking about golf. What do today’s golf fans look like and how can advertisers best reach these high-income households? Let’s take a look.
Spring is the air, which means plenty of people are thinking about golf. What do today’s golf fans look like and how can advertisers best reach these high-asset households? Let’s take a look.
As more Millennials (born 1981-2000) enter the workforce, many are moving to urban areas and seeking higher salaries. The Boston, Pittsburgh and Miami metro areas have each had huge influxes of Millennial households in the last 5 years. How do these cities’ Millennial populations compare? Let’s take a look. Then contact us to find out which metro areas in your target markets have had a large growth in Millennials and to discover their likely economic profile.
Tactics, tools and real-life case studies that show how additional data sources can help improve advertisers’ online campaigns.
Identifying the emerging affluent to start lifelong relationships and using best tactics to reach this generation.
Product of the Month
Reach your offline audiences in the digital world.
Onboarding enables marketers to convert their customer or prospect data in a secure environment to a digital format that can be used for digital and online targeting.
In the News
March 8, 2017: Segmentation Can Help Overcome Addressable TV’s Small Scale
January 11, 2017: Faced With Cautious Affluent Consumers, Nimble Marketing Matters
You’ve just completed a merger/acquisition. Our extensive financial asset data and insights can help you combine your brands and achieve your goals.
into ETF Investors
ETF Investment Tendency Measures
Enables financial services firms to enhance in-house customer and prospect models with insight into likely ETF investment behaviors.
Segment Households by a
Multi-Dimensional View of Their
Economic Cohorts incorporates the vital visibility into household economics that has been missing from consumer segmentation products until now.
Get Insights on Real
AudienceIntel™ is a web analytics tool that delivers real-time consumer economic and financial insights for your entire digital landscape – website, digital ads, email campaigns, and mobile presence.