With the market for ETFs growing by leaps and bounds – twice as fast as mutual funds in just this past year – financial services marketers have significant opportunities to gain.  Designed for both ETF wholesalers and dealers, our ETF study, databases, and customer targeting optimization tools shed new insights on the ETF retail market.

IXI Corporation measures over 70% of all ETF retail assets, as directly reported by our network members.  With granularity down to the CUSIP level, only IXI can report investor preferences for various ETF types.

Questions answered in the ETF solution set:

• Which geographic markets have the largest holdings of ETF assets?
• What is the leading distribution channel for ETF assets?
• Who is buying ETFs?
• How do ETFs fit into the asset allocation of investors?

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