Insights from IXI
Wealth and Spending Matter

IXI Services helps the nation’s leading financial services and consumer marketing firms optimize marketing efforts, manage risk, identify growth markets, and enhance practice and performance management.
With over 15 years of experience, IXI enables marketing, sales, and risk management executives to differentiate and target consumer households based on our Wallet of America foundation, including measures of wealth, income, spending, credit, investment style, share-of-wallet, and share-of-market.
IXI Services is a division of Equifax.
Spotlight
Webinar: You May Only Have One Chance
Click here to view an on-demand recording of our recent webinar focused on how financial services firms can make the most out of limited personal interactions with customers and prospects.
Enhance Mortgage Portfolio Monitoring, Collections, and Valuation
Mortgage servicers and investors can leverage IXI solutions to improve mortgage analytics and better predict prepayment, delinquency, and default.
Leading Bank Leverages IXI Digital Targeting to Increase Opening Balance by 300%
Learn how a leading bank extended its offline use of Financial Cohorts to dramatically enhance online targeting and increase the opening balance for new deposit accounts by 300%.
Differentiate and Target Small Businesses with Assets
Small Business Assets can enable firms to identify geographies that are likely to have a high concentration of small businesses with significant invested assets. View a map to compare Small Business Assets by ZIP across the U.S.
What’s New at IXI Services
IXI is rebranding as the IXI Services division of Equifax. We’re updating our website to better reflect that we are a part of Equifax.
comScore Enhances Audience Segmentation Capabilities with IXI Digital Segmentation
IXI Releases Small Business Assets™ to Enable Financial Services Marketers to Better Communicate with Small Organizations
IXI and FICO™ Partner to Release Aggregated FICO® Scores for Marketing Applications





